Chapter 1: Why Color Matters?

Welcome to the very first edition of Behind The Drapes—your exclusive, all-access pass to everything going on behind the scenes at My Authentic Colors. This isn’t just about fashion; it’s about uncovering who you are and expressing that with confidence and joy. Whether you're a longtime color enthusiast or just beginning your style journey, we’re so glad you’re here.

 

🏡 Studio Updates

If you've been keeping up, you know we've been living the Lady Gaga meme: event, another event, mini session, networking summit, Boston, no sleep.
Every weekend, it seems we’ve been under the sun (literally) doing events all over the place! Here’s a quick peek at what we’ve been up to:

Mini color analysis sessions at Macy’s—bringing color to the department store floor.
🛍️ Local boutique pop-ups—connecting with community and style lovers
🎤 Speaking at the first Business Networking Summit—what an honor to share our story. special thank you to New Bedford Community Events for giving us the opportunity!
🏙️ Our first time in Boston—and trust us, it won’t be the last.
🤝 Collaborating with new small businesses—because community > competition

We are seriously popping up everywhere. Interested in having us at your store, studio, or event? We’d love to connect. Shoot us a message at info@myauthenticcolors.com and let’s make some magic happen.

New hours alert: Due to popular demand, we’re now offering 60-minute appointments every Tuesday and Friday! More time, more insights, more YOU.

💡 Behind the scenes, we’re also cooking up some exciting new services to add to our menu. Stay tuned—you’ll be the first to know when they drop! Let’s just say Fall 2025 should be on your radar…

 

📅 Upcoming Events

Here’s where you can catch us next—and yes, we’re bringing the full-color energy:

🧖‍♀️ Skin Spot Grand Opening
📍 Taunton, MA | 🗓️ June 7th | ⏰ 10AM–3PM

👗 Gloria & Co Pop-Up
📍 Marion, MA | 🗓️ June 20th

📚 Books & Bulldogs Market
📍 Norwood, MA | 🗓️ June 28th

Community Perk: As part of our vibrant community, you can book a 30-minute Color Analysis Consultation for 20% off with a special discount code “BTD20”—for any of our 30-minute Color Analysis Pop-Ups! Physical Products included in our 3-hour Consultation are not included in our Mini Appointments and can be purchased separately.

Don’t miss your chance to get draped and dazzled at a discount!

 

🎨 Today’s Topic: Why Color Matters?

🎨 Color is an Emotional Signature

Color is more than just what catches the eye or what happens to be trending. It's a silent, yet powerful language that communicates without words. It speaks to us on a deeper level—connecting with our emotions, moods, and even our sense of identity. When we talk about color analysis, it’s not about conforming to some arbitrary standard; it’s about discovering how the right colors can elevate who we truly are.

Colors have the power to shape how we feel and how we interact with the world. Certain colors can calm the nerves, while others can fuel energy and motivation. For example, a pop of vibrant red can make you feel bold and confident, while soft blues and greens can evoke calmness and serenity. Color influences our moods, mental states, and even the way we relate to others. It’s no wonder that certain brands and companies invest so heavily in color psychology. The right hues make us feel something—whether it's excitement, comfort, or even a sense of trust.

🌟 Your Authentic Colors = Your Personal Power

Your color palette is unique to you. It’s like a signature that speaks to your essence without you having to say a word. When you dress in colors that complement your natural beauty, you align with your authentic self. Instead of feeling like you're masking who you are, you begin to express your truth. The clothes you wear stop being mere fabric and start being an extension of your personality. Therefore, making our saying where color meets confidence a reality.

When we wear colors that align with our mind, body, and soul, it can boost our self-esteem and create a sense of harmony between how we feel on the inside and how we present ourselves to the world. A harmonious color palette doesn’t just flatter your appearance; it enhances your confidence and strengthens your connection to your true self.

🖤 Wearing Your Truth: The Power of Color

Color Analysis isn’t about forcing you to wear something that doesn’t feel “you.” It’s about helping you uncover what colors naturally accentuate your features and resonate with your inner energy. Think of it as discovering your style through the lens of color. The beauty of this approach is that it highlights what’s already there—the unique combination of tones in your skin, hair, and eyes that sets you apart from everyone else.

In a world where we often feel pressure to fit into certain molds, color offers a subtle yet profound way to break free. It’s your opportunity to wear your truth. Imagine how liberating it feels when you slip into an outfit that doesn’t just fit your body, but also aligns with your colorful essence. Suddenly, you don’t just wear clothes—you wear your confidence, your mood, and your power. Who doesn’t want that honestly??

🌿 Color as a Mood Enhancer

You’ve probably noticed how certain colors can instantly shift your mood. For example, wearing a rich, deep green can evoke a sense of growth, renewal, and balance. Bright yellows can inspire joy and creativity, while soft neutrals can make us feel grounded and peaceful. The impact color has on our emotions is undeniable—and when we wear the right colors for us, we can influence how we feel throughout the day.

The effect goes even further: color also communicates to others how we want to be perceived. A confident red, a calming blue, or a peaceful white can give off powerful signals about our intentions and energy. The colors we choose can set the tone for interactions, allowing us to confidently step into our environment and leave a lasting impression.

💫 The Psychology of Color: It’s Personal.

Each color carries its psychological weight. But when you tap into the hues that speak to your unique undertones, you're not just wearing color—you’re choosing to feel a certain way. These are personal choices that reveal something deeper about ourselves—our values, our creativity, and even our past experiences.

If you're feeling out of sync or disconnected, your authentic colors can bring you back to the center. Think of it as a quiet, grounding force that reinforces the message that you are worthy, deserving, and powerful. When we feel grounded in who we are, we make decisions with clarity, move through life with confidence, and interact with others from a place of self-assurance.

🌸 Color as a Form of Self-Love

Ultimately, color is an act of self-care and self-love. When you wear colors that reflect who you are—colors that speak to your essence—you are affirming your worth. It’s a visual reminder that you honor yourself and your journey. The right colors can give you a daily dose of confidence, reminding you that you are exactly where you need to be.

 

💖 Things We’re Loving (And... Not So Much)

Welcome to Loving vs. Not Loving, your go-to guide for all the things we’re obsessing over and the things we’re… not so into (because, let’s be real, we all have those days). Some weeks, it’ll be all about color and style; other times, we’ll dive into the little joys and irritations of everyday life, from our latest caffeine obsession to the things we’re throwing side-eye at. Think of it as a little mood check for your week—chic, sassy, and always honest. Let’s see what’s making our hearts sing (and what’s just not our vibe).

Loving right now:

  • Mustard Yellow Accessories for True Autumns. OMG! Not only do our True Autumns look fantastic in Mustard, but getting an accessory (a bag, shoes, hat, whatever you damn well please) elevates their look times 10.

  • Badass Beats for the gym. If you know us, music is one of our many love languages. (and of course color). Here’s a playlist that we’re currently loving for your next gym sesh. https://music.apple.com/us/playlist/offbeat-taunton-may-6th-2025/pl.u-JPAZ0k9FDMel0Gj. Let us know what you think!

  • Clients who confidently say, “Oh wow, I had no idea this was my color!” We’re here to show you that you are a 10/10 always. We have no time or energy to wear colors that do nothing for us in 2025. Period.

Not vibing with:

  • The men’s section in traditional stores at the mall…. If the women’s side can be colorful, the men’s should be too. If a brand is going to launch colors and prints in their collections for women, the men’s side should be thought of in the same manner. Not every dude wants to be stuck in neutrals and soft colors for the rest of their life.

  • Not honoring individuality and creativity. Yeah, don’t like that. We’re not carbon copies of one another. Honor the person you want to be in this world.

  • Crocs… (we said what we said) They never were a vibe, and never will be a vibe. (please don’t cancel us for this, just our opinion)

 

🎨 Color Combinations We're Loving

If you’ve ever had a session with us, you know we love to ask: “How colorful do you want to be today?”
Are you feeling bold and ready to wear the rainbow head to toe? Or just want to sprinkle a little color magic through your accessories? Either way—we got you.

This week, we're vibing with analogous color combinations—aka colors that sit right next to each other on the color wheel. Think sisters, not twins. They’re harmonious and stylish, and give your outfits that effortlessly curated feel. It’s a subtle way to bring dimension and interest to your style and create color harmony.

True Winter: Cobalt Blue, Royal Purple and Magenta
True Summer: Slate Blue, Lavender, and Dusty Pink.
True Spring: Coral Red, Peach, and Sunshine Yellow.
True Autumn: Mustard Yellow, Olive Green, and Teal Blue.

Warm Palettes (Spring/Autumn): Fire Red, Pumpkin Orange, and Golden Yellow.
Cool Palettes (Summer/Winter): Light Lemon, Jade Green, & Lapis Lazuli
Light Palettes (Summer/Spring): Pastel Yellow, Seafoam Green, Baby Blue
Deep Palettes (Autumn/Winter): Dark Teal, Raisin, and Blood Red Bright Palettes (Winter/Spring): Poppy Red, Neon Orange, and Lemon Yellow Soft Palettes (Summer/Autumn): Sage Green, Soft Navy, and Soft Violet.

💸 Discount of the Week

Take 25% off any in-person or virtual color consultation with code DRAPES25, valid through Sunday, May 18th at 11:59 pm EST. Don’t wait—this is your sign to step into your season.

P.S. These exclusive discount codes are only for you and your eyes. Just like Santa, we know who’s on our list, and we’re checking it twice. :-) Please do not share these codes with anybody (okay…maybe your pet) but that’s it!! Ok? :)

💌 Let’s Keep the Conversation Going

Thanks for spending time Behind The Drapes. We’ve got so much more in store, and we want your input! Do you have a burning-style question? A favorite color combo? A topic you’d love us to cover next? Drop us a line at info@myauthenticcolors.com—we’re all ears (and full spectrum lighting).

If you haven’t followed us on Instagram yet, this is where we hang out the most! We’re pretty cool on there if we say so ourselves.

Until next time, keep shining in your authentic colors. 🌈

With color and care,
Mac Carvalho
CEO, My Authentic Colors

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Chapter 2: Color Confidence for Brides and Grooms