Chapter 23: Your Signature Style Is the Vibe: Why It Matters & How to Unlock Yours

Welcome to the twenty third edition of Behind The Drapes—your exclusive, all-access pass to everything going on behind the scenes at My Authentic Colors. This isn’t just about fashion; it’s about uncovering who you are and expressing that with confidence and joy. Whether you're a longtime color enthusiast or just beginning your style journey, I’m so glad you’re here.

🏡 Studio Updates

The website will be down on 10/25 to 10/27 so I can get ready to launch my Signature Style Packages.

🍂 Fall Blowout Sale! 🍂

5 MORE DAYS!

📸 Mini Sessions – Only $99 (Reg. $175)
📸 Full Sessions – Just $199 (Reg. $300)

This sale ends 10/24! ✨

Signature Style Packages Launch + Price Increases

I’m thrilled to announce the official launch of my Signature Style Packages — thoughtfully designed to help you align your style with your truest self. Whether you’re just beginning your journey or ready for a complete transformation, there’s a package created just for you:

🔹 POP UP Color Analysis – $130
A quick dive into the hues that highlight your natural beauty.

🔹 MINI Color Analysis – $187
A quick and powerful session to uncover your most flattering shades.

🔹 FULL Color Analysis - My Authentic Colors – $397
A full color analysis experience to help you wear your hues with confidence.

🔹 Align My Style – $750
A combination of color and body shape analysis to help you dress in alignment with your natural beauty.

🔹 Curated Masterpiece – $2500
Includes color and body shape analysis + a full wardrobe audit to elevate what’s already in your closet.

🔹 My Authentic Closet – $5700
The full transformation: color, body shape, wardrobe audit, personal shopping, and a full wardrobe remix.

Important Update on Swatch Wallets & Pricing

I wanted to keep you in the loop and be open & honest. Due to recent tariff changes affecting imported materials, the cost of ordering the swatch wallets has increased. I have tried my absolute hardest to keep pricing as afforadable as possible but with the tariffs, shipping costs, and rise in costs for myself to purchase the wallets, I have had to make a tough business decision to raise the prices of the wallets. As a result, there will be a price adjustment starting 10/27.

Swatch Wallets: $90.00 - $100.00

If you’ve been considering purchasing a wallet or booking a session, now is a great time to lock in current pricing before the adjustment takes effect. Thank you for your understanding and continued support!

These packages are more than services — they’re a gateway to confidence, clarity, and authenticity in how you show up every day. If you’ve already receieved a Color Analysis with me, the price will be reduced. Plus…maybe an early bird rate with a special discount code will be entering your emails to get the best rates possible!? You’ll have to check your emails to find out.

🚀 Launching October 27th — Are you ready to align with your most authentic style?

✨ New Travel Policy – Effective September 1st ✨

Beginning September 1st, all private house parties booked with My Authentic Colors will include a travel fee.

🔹 Mileage will be billed at $0.70 per mile (round trip).

🔹 A set travel fee will also apply based on the distance from the My Authentic Colors office to the event location

•    30 minutes or less → $50 travel fee + mileage

    •    30–60 minutes → $100 travel fee + mileage

    •    1–3 hours → $200 travel fee + mileage

    •    3+ hours → $350 travel fee + mileage

⚠️ Please note: All travel fees must be paid in full before our arrival to confirm your event.

We appreciate your understanding and look forward to bringing the full My Authentic Colors experience directly to you!

If you have any questions, please feel free to reach out to us in our DM’s or email info@myauthenticcolors.com

We’ve launched our Instagram Broadcast Channel! 🎉
Get exclusive updates, behind-the-scenes content, and first looks—straight from us to your inbox. Don’t miss a thing—join the channel now and stay in the loop! 🔗📲 www.instagram.com/my_authentic_colors

We’re proud to announce we’re an official Season 5 Partner for Mass Fashion Week! 👗✨

We had the chance to meet the incredible CEO, Maegan, at a recent business summit—and we instantly clicked. Now, we’re teaming up for something truly special. 💥 Models get an exclusive discount for being a part of Mass Fashion Week!

Our event was epic! Thank you to all who came!

✨ GIFT CARDS AVAILABLE!

You can now purchase Gift Certificates on the website! Here are some directions on how you can purchase Gift Certificates

1. Head to my website www.myauthenticcolors.com

2. Click on the Top Right corner and click on “Color Analysis Consultations.”

3. Click on “Book an In-Person Color Analysis Consultation.”

4. Scroll to the bottom, where you will find Gift Certificates under “Products & Packages.”

We only have Gift Certificates for the full amount of our Full 3-Hour and Mini (60) Color Analysis Consultations at this time.

Did you know that I was a guest on the Wake Up New Bedford Podcast? I talk about my journey from being a fitness professional to talking about how I started the journey as a Color Analyst. My episode is broken into two parts and you can watch and listen to them down below.

📅 Upcoming Events

Here’s where you can catch me next—and yes, I’m bringing the full-color energy:

Boutique on the Buyway NEW
📍 Falmouth, MA | 🗓️ November 6th | ⏰ TBD

The Seaport Inn
📍Fairhaven, MA | 🗓️ November 9th | ⏰ 11AM - 4PM

Indy Clover Boutique
📍 Wakefield, MA | 🗓️ November 15th | ⏰ 10AM - 1PM

Blonded by Betsy NEW
📍 Dedham, MA | 🗓️ November 30th | ⏰ TBD

Community Perk: As part of my vibrant community, you can book a 30-minute Color Analysis Consultation for 20% off with a special discount code “BTD20”—for any of my 30-minute Color Analysis Pop-Ups! Physical Products included in my 3-hour Consultation are not included in my Mini Appointments and can be purchased separately.

Don’t miss your chance to get draped and dazzled at a discount!

Today’s Topic: Your Signature Style Is the Vibe: Why It Matters & How to Unlock Yours

We’ve all heard the phrase “dress for success”—but in today’s world, it’s more than just about looking polished. It’s about dressing in a way that resonates with who you truly are. When you step into alignment with your authentic style, everything shifts: your confidence, your presence, your energy.

That’s your signature style. It’s more than what you wear, it's who you are.

Why Signature Style Matters

Your signature style is the outward expression of your inner world. It’s the bridge between how you feel and how you show up. It tells your story before you even speak a word. When you align your clothing with your colors, your body type, and your unique energy, you unlock something incredibly powerful: clarity, confidence, and consistency.

Here’s the truth, style isn’t just about putting on pretty clothes. It’s about embodying your essence. And that begins with understanding the key elements of your style identity:

• Color Analysis: The hues that harmonize with your natural undertones can make your skin glow, your eyes pop, and your entire energy light up. Wearing the right colors makes a statement without saying a word.

• Body Shape Silhouettes: Knowing how to dress your shape isn’t about rules, it’s about respecting your proportions and celebrating your body with intention.

• Style Personality: If you’ve been with me for a while, you’ve heard me talk about the yin and yang of style. This is your personal flavor a.k.a. your vibe. It’s the energy you bring to every room. It’s time we stop dressing like everyone else and start dressing like ourselves.

Introducing: The Signature Style Packages

I believe in supporting individuals at every stage of their style journey, I’m thrilled to announce the launch of my new Signature Style Packages, each one thoughtfully created to meet you exactly where you are.

Stay tuned: Early Access opens THIS Friday!

Here’s what’s coming:

The “M” – My Authentic Colors

Investment: $397

This is where it all begins. A full, in-depth Color Analysis that uncovers the tones and shades that truly bring you to life. You'll walk away with a customized digital color palette, guidance on how to incorporate your colors into your wardrobe and makeup, and the clarity to shop with confidence.

Perfect for you if: You're ready to stop guessing what looks good and start knowing what flatters your natural beauty.

The “A” – Align Your Style Package

Investment: $750

This package combines the power of a Full Color Analysis and a Body Shape Consultation. You’ll receive your ideal color palette and a personalized guide on dressing your specific silhouette so your clothes fit and flatter the body you’re in today.

Perfect for you if: You’re ready to align your outer appearance with the real you and create a wardrobe that supports your lifestyle and self-expression.

The “C” – The Curated Masterpiece

Investment: $2,500

Think of this as your style reset. This package includes a Full Color Analysis, Body Shape Consultation, and a 3-hour Wardrobe Audit. We’ll go through your closet together and lovingly let go of anything that no longer aligns with who you are becoming. Then, we make space for pieces that truly serve you.

Perfect for you if: You’re standing at the edge of a transformation and want a wardrobe that rises to meet the person you’re evolving into.

The Ultimate: My Authentic Closet Experience

Investment: $5,700

This is the VIP experience for the person who’s ready to fully embody their signature style. This includes everything in the Curated Masterpiece package plus a Personal Shopping Session and a 2-hour Wardrobe Remix where we create complete outfits from your new and existing pieces. You’ll end up with a wardrobe that works harder for you and feels so you.

Perfect for you if: You want to overhaul your closet, elevate your presence, and never second-guess an outfit again.

Bonus: Add-ons will be available later if you want to build upon your package because your style journey should grow with you.

It’s Time to Embody the Vibe

Your signature style isn’t about trends. It’s not about fitting in. It’s about standing out for all the right reasons.

It's the vibe of your energy, the language of your presence, and the embodiment of your evolution.

So whether you’re just starting to explore your authentic style or you’re ready to transform your entire wardrobe, there’s a place for you here. I can’t wait to walk this journey with you.

✨ Early access drops this Friday. You won’t want to miss it. If you read this far, the packages will be 50% off

Your style is your power. Let’s unlock it together.

💖 Swatch This/Scratch That

Your weekly scroll through the glossy, the gaudy, and everything in between. I’m serving a mood board of what’s in… and what’s getting cut out. Let’s go! This week, I’m talking about the Body Shape Analysis, one of the most underrated parts of my Signature Style Packages. After we break down your unique shape, proportions, and style goals, we start building a wardrobe that’s not just flattering… it feels like you. Let’s talk closet wins and what’s getting the boot.

Swatch This:

Silhouettes That Celebrate Your Shape

There’s nothing like slipping on something that just gets you. Once you know your body’s natural lines, you stop fighting them — and start working with them. When a cut, drape, or hemline honors your shape, your posture shifts. Your energy changes. That’s not just style — that’s embodiment. We keep those pieces. Always.

Structure That Balances Your Proportions

Whether it’s defining the waist, adding volume in the right place, or elongating the line — the right structure is like visual magic. Once you understand proportion, you stop asking, “Why doesn’t this work on me?” and start asking, “What supports my frame?” Pieces with intentional shape stay. The rest? Time to reevaluate.

Tailoring Over Trends

It’s not about the trend, it’s about the fit. When you understand your silhouette, you start looking at clothes differently. Suddenly, it’s less about “what’s in” and more about “what fits me beautifully.” You learn to skip the noise and say yes to tailoring, yes to darts and seams, yes to your lines. That’s smart style.

Ease + Confidence in Dressing

The real gift of knowing your body shape? You spend less time second-guessing. You know what works. That means more mornings where you get dressed with confidence and less time changing 5 times and still feeling off. Pieces that give you that kind of peace? Swatch-worthy for sure.

Scratch That:

Shapes That Work Against You, Not With You

We’re done with pieces that tug, pull, or hang in weird places. If it flattens where you need shape or adds bulk where you don’t want it, it’s not your fault. It’s just not the right match. No shame, no stress, just a clear “thank you, next.”

“But It Looked Good on the Model” Syndrome

Listen to me, you’re not a hanger. You’re a human with shape, movement, and a presence all your own. We’re ditching the pieces you bought for the idea of a body that isn’t yours. You don’t need to change your shape to wear something, you need clothes that honor your shape. That’s the whole point.

The “Maybe It’ll Fit When…” Wardrobe

You are not a before-and-after photo. Clothes that you’re saving for a hypothetical future body? That’s clutter, emotionally and physically. Your wardrobe should support the body you have right now, not shame it. We release those pieces so there’s room for respect, not restriction.

Oversized for the Wrong Reasons

Intentional oversized? Yes. Drowning in fabric to hide your body? No. Oversized can be chic but if you’re using it to disappear, it’s time to reframe. Shape is not the enemy. Style that honors your form without erasing it? That’s a win.

🎨 The Color Connection

Formerly a general guide on color theory and branding, this section now dives deeper into specific brands and how their products align with seasonal color analysis. Whether you're a True Autumn or a Cool Summer, I’ll help you discover the clothing, makeup, and accessories that work with your season, not against it.

From curated brand breakdowns to seasonal must-haves, think of this as your personalized style compass—no guesswork, just great finds.

You’ll also be able to shop everything directly through my ShopMy Storefront. Let’s make color work for you.

A quick note before we get started: This guide is based solely on what’s available through the brand’s website and my personal understanding of seasonal color theory. Keep in mind that product photos can be edited and may not always reflect the true color in person. For the most accurate match, always refer back to your swatch wallet when making final decisions.

You may also notice that some seasons receive more attention than others, or that only neutrals were available for certain palettes in the ShopMy Storefront. This simply reflects the brand’s current offerings—not an intentional omission on my part.

With all that said, let’s jump into our featured brand of the week:

MAC Cosmetics

Known for its extensive shade ranges, pro-level formulations, and iconic finishes, MAC is a favorite among makeup artists and beauty lovers alike. But with such a vast selection, it can be easy to choose colors that almost work—or completely clash with your natural tones. That’s where this guide comes in.

I’m breaking down which LIPSTICK shades, finishes, and product categories from MAC work best for each of the 16 color seasons. Whether you’re a Soft Summer looking for rose-taupe blushes and muted mauves, or a Bright Winter hunting for high-impact contrast and cool, saturated pigments, this is your shortcut to choosing products that flatter your unique undertone.

I’m showcasing a couple of product picks per season here, but you’ll find even more handpicked MAC items curated for your palette on my ShopMy Storefront.

Let’s bring color harmony to your makeup bag—whether you're getting ready for a photo shoot, nailing that polished Zoom look, or just playing with color for fun.

🍃 SPRING – Fresh, Radiant, Uplifting

🍁 AUTUMN – Rich, Earthy, Grounded

🌊 SUMMER – Cool, Calm, Romantic

❄️ WINTER – Bold, Crisp, Dynamic

☀️ WARM – Radiant, Rich, Inviting.

🌊 COOL – Elegant, Fresh, Refined.

🌑 DEEP – Intense, Powerful, Grounded

☁️ LIGHT – Airy, Delicate, Soft

⚡ BRIGHT – Vivid, Energetic, Playful

🌫️ MUTED – Subtle, Calm, Understated

💸 Discount of the Week

We’re pressing pause on our weekly discount offerings as we prepare to launch something even more exciting—our Signature Style Packages (coming soon 👀).

So if you’ve been waiting for the right moment to refresh your palette or reconnect with your personal aesthetic—this is it.

Step into the season with intention. Let your style speak before you say a word.

📸 Mini Sessions – Only $99 (Reg. $175)
📸 Full Sessions – Just $199 (Reg. $300)

💌 Let’s Keep the Conversation Going

Thanks for spending time Behind The Drapes. I’ve got so much more in store, and I want your input! Do you have a burning-style question? A favorite color combo? A topic you’d love me to cover next? Email me your ideas at info@myauthenticcolors.com—I’m all ears (and full spectrum lighting).

If you haven’t followed me on Instagram yet, this is where I hang out the most! I’m pretty cool on there if I say so myself.

Until next time, keep shining in your authentic colors. 🌈

With color and care,
Mac Carvalho
CEO, My Authentic Colors