Chapter 26: New Year, Fully Me.
Welcome to the twenty sixth edition of Behind The Drapes. Yes, this is the 26th since we skipped it and went right aheasd to 27 last week. Whoops. Maybe you noticed, maybe you didn’t? Either way, this is your exclusive, all-access pass to everything going on behind the scenes at My Authentic Colors. This isn’t just about fashion; it’s about uncovering who you are and expressing that with confidence and joy. Whether you're a longtime color enthusiast or just beginning your style journey, I’m so glad you’re here.
🏡 Studio Updates
Gift Cards Now Available
1st Annual 12 Days of Christmas with My Authentic Colors.
Starting 12/12, I’m celebrating my favorite time of year with the 1st Annual 12 Days of Christmas. Each day reveals a special one-day-only gift, designed to bring a little sparkle, delight, and wonder to your holiday countdown. Here’s the breakdown:
Introducing our Partnership Program: We are partnering with some of our Small Business Owner clients to offer up some amazing offers for all of our clients. (More details coming soon) + 12% off ANY Package.
$67 (yes… get your 6 7 jokes out now) MINI Color Analysis Sessions. We’ve NEVER offered a Mini Color Analysis Session this low and will never do it again and lasts one day. Swatch Wallets are NOT included
Write us a Google Review and receive 10% off the Align Your Style Package.
“Wear Your Authentic Colors” Challenge - Take a selfie in your palette, tag us so we can see it and recieve 50 dollars off any service. **Must be redeemed within 3 days**
25% off the Curated Masterpiece Style Package
30 dollars off a FULL Color Analysis
Virtual Color Analysis for $197.00
30% off My Authentic Closet.
Book a Color Analysis Party with My Authentic Colors and recieve a special limited edition gift as the host! You must pay everything in FULL in order to recieve the limited edition gift
Book a Mini Color Analysis and get the swatch wallet for 90 dollars (no matter if you’re a true or flow palette) Must Purchase a Mini Consultation that day in order to recieve a discounted wallet
$199 FULL Color Analysis Consultations
FREE Mini Color Analysis…YES, that day you book a MINI session, it’s 0.00. **You must be willing to be on camera & you must purchase a wallet (100-$110) value.
Signature Style Packages Launch + Price Increases
I’m thrilled to announce the official launch of my Signature Style Packages. Thoughtfully designed to help you align your style with your truest self. Whether you’re just beginning your journey or ready for a complete transformation, there’s a package created just for you:
🔹 POP UP Color Analysis – $130
A quick dive into the hues that highlight your natural beauty.
🔹 MINI Color Analysis – $187
A quick and powerful session to uncover your most flattering shades.
🔹 FULL Color Analysis - My Authentic Colors – $397
A full color analysis experience to help you wear your hues with confidence.
🔹 Align My Style – $750
A combination of color and body shape analysis to help you dress in alignment with your natural beauty.
🔹 Curated Masterpiece – $2500
Includes color and body shape analysis + a full wardrobe audit to elevate what’s already in your closet.
🔹 My Authentic Closet – $5700
The full transformation: color, body shape, wardrobe audit, personal shopping, and a full wardrobe remix.
Important Update on Swatch Wallets & Pricing
I wanted to keep you in the loop and be open & honest. Due to recent tariff changes affecting imported materials, the cost of ordering the swatch wallets has increased. I have tried my absolute hardest to keep pricing as afforadable as possible but with the tariffs, shipping costs, and rise in costs for myself to purchase the wallets, I have had to make a tough business decision to raise the prices of the wallets. As a result, there will be a price adjustment starting 10/27.
Swatch Wallets: $100-110
These packages are more than services, they’re a gateway to confidence, clarity, and authenticity in how you show up every day. If you’ve already receieved a Color Analysis with me, the price will be reduced.
✨ New Travel Policy – Effective September 1st ✨
Beginning September 1st, all private house parties booked with My Authentic Colors will include a travel fee.
🔹 Mileage will be billed at $0.70 per mile (round trip).
🔹 A set travel fee will also apply based on the distance from the My Authentic Colors office to the event location
• 30 minutes or less → $50 travel fee + mileage
• 30–60 minutes → $100 travel fee + mileage
• 1–3 hours → $200 travel fee + mileage
• 3+ hours → $350 travel fee + mileage
⚠️ Please note: All travel fees must be paid in full before our arrival to confirm your event.
We appreciate your understanding and look forward to bringing the full My Authentic Colors experience directly to you!
If you have any questions, please feel free to reach out to us in our DM’s or email info@myauthenticcolors.com
We’ve launched our Instagram Broadcast Channel! 🎉
Get exclusive updates, behind-the-scenes content, and first looks—straight from us to your inbox. Don’t miss a thing—join the channel now and stay in the loop! 🔗📲 www.instagram.com/my_authentic_colors
Did you know that I was a guest on the Wake Up New Bedford Podcast? I talk about my journey from being a fitness professional to talking about how I started the journey as a Color Analyst. My episode is broken into two parts and you can watch and listen to them down below.
📅 Upcoming Events
We are taking a pause on our event calendar! Stay tuned for updates.
Today’s Topic: New Year, Fully Me: Why Your Authentic Colors Matter More Than Reinvention.
Every January, the world chants the same familiar mantra: “New Year, New Me.” It’s catchy. It’s hopeful. It’s everywhere. But here at My Authentic Colors, we’re rewriting that script. What if the best version of you isn't someone you have to become… but someone you already are? Welcome to the era of “New Year, Fully Me.”
The start of a new year brings a wave of promotions, trends, and products designed to help you "redefine" yourself. Stores tempt us with wardrobes meant for the future idealized you—the one who appears only after a dramatic reinvention.
But let’s be honest:
Reinvention is exhausting.
Reinvention is expensive.
Reinvention usually starts from the belief that something’s wrong with who you are now.
The truth is… You don’t need an upgraded identity. You need clarity on the one you already have. That clarity begins with understanding your authentic colors. Imagine shopping-not for a fantasy self, not for a trend, not for a version of you that disappears once the year’s excitement fades, but for the YOU who exists right now, today.
At My Authentic Colors, that’s exactly what I help you do.
Through professional Color Analysis and Personalized Styling, I guide you toward:
Colors that naturally enhance your complexion
Wardrobe pieces that highlight your true essence
Outfits that make you look and feel instantly more confident
When you shop for the real you, the process becomes intentional, grounded, and joyful. You’re no longer dressing for someone you hope to be. You’re dressing for the you who already deserves to be seen. Trends shift with whiplash speed, but your natural coloring (your undertones, contrasts, and radiance) is beautifully constant. When you know your color season and style harmony, everything changes:
You shop smarter
You buy less but love everything
Your wardrobe becomes cohesive and elevated
You stop wasting money on “almost right” pieces
One of my favorite moments in the studio is watching clients experience their authentic colors for the first time. The transformation is immediate:
Their eyes brighten.
Their skin looks smoother.
Their features lift effortlessly.
It’s not magic—it’s alignment.
The glow you’re chasing in the “New Year, New Me” fantasy? It’s already within you. Color Analysis simply reveals what’s been there all along. Instead of resolving to become a new person this year, try something far more sustainable and self-loving.
Choose:
Colors that empower your natural beauty
Wardrobe pieces that feel authentic and expressive
Confidence rooted in self-recognition—not comparison
Harmony over hype
At My Authentic Colors, I help you step into that alignment. Whether you’re seeking a curated wardrobe, a personal style refresh, or a long-overdue understanding of what truly flatters you, this is your space. If you’re ready to step out of the “New Year, New Me” cycle and step into your authentic brilliance, I’d love to guide you.
✨ Book your Color Analysis or Personal Styling session today, and let’s make this the year you become unapologetically, confidently, fully YOU.
💖 Swatch This/Scratch That
Your weekly scroll through the glossy, the gaudy, and everything in between. I’m serving a mood board of what’s in… and what’s getting cut out. Let’s go! This week, I’m serving a mood board of what’s in… and what’s getting cut as we step into the New Year with clarity, calm, and a little main-character energy.
Swatch This:
Soft Launching Your Goals
Not the “new year, new me” overhaul — the gentle rollout. Setting intentions you can grow into. Letting January be a warm-up, not an audition for the whole year.
Micro-Joys as Milestones
Not waiting for big achievements — celebrating tiny wins: getting out of bed on time, drinking water, choosing kindness, clearing one email you’ve avoided for weeks. Small is the new significant.
Reclaiming Your Rhythm
Instead of forcing productivity sprints, tuning into what pace your body and brain actually want. Slow mornings, intentional breaks, and days that feel like they fit you.
Social Detox Weekends
Logging off without an announcement. Turning your phone over, leaving messages unopened, choosing presence over pings. Peace as a practice.
Future You as Your Creative Director
Making choices that bring you closer to the life you want. Asking, “Would Future Me approve?” and moving accordingly.
Scratch That:
Resolution Rigidity
The idea that goals only “count” if you start them on January 1st. Growth isn’t a date on a calendar — it’s whenever you decide to begin (or begin again).
New Year Comparison Olympics
Scrolling through vision boards, glow-ups, and “my year in review” posts like they’re a competitive sport. Your timeline is not a race; it’s a story, and you’re the narrator.
Overbooking Your Fresh Start
Filling the first month with plans, projects, promises, and pressure. A packed schedule isn’t a personality. Leave room for air, your January needs to breathe.
Forcing a Reinvention Arc
You don’t have to transform into a brand-new human at midnight. Evolving doesn’t require erasing who you already are.
Waiting for Motivation to Knock
Letting “I’ll start when I feel ready” run the show. Action creates energy, not the other way around. Start small, start unsure, start messy… just start.
🎨 The Color Connection
Formerly a general guide on color theory and branding, this section now dives deeper into specific brands and how their products align with seasonal color analysis. Whether you're a True Autumn or a Cool Summer, I’ll help you discover the clothing, makeup, and accessories that work with your season, not against it.
From curated brand breakdowns to seasonal must-haves, think of this as your personalized style compass—no guesswork, just great finds.
You’ll also be able to shop everything directly through my ShopMy Storefront. Let’s make color work for you.
A quick note before we get started: This guide is based solely on what’s available through the brand’s website and my personal understanding of seasonal color theory. Keep in mind that product photos can be edited and may not always reflect the true color in person. For the most accurate match, always refer back to your swatch wallet when making final decisions.
You may also notice that some seasons receive more attention than others, or that only neutrals were available for certain palettes in the ShopMy Storefront. This simply reflects the brand’s current offerings—not an intentional omission on my part.
With all that said, let’s jump into our featured brand of the week:
MAC Cosmetics
Known for its extensive shade ranges, pro-level formulations, and iconic finishes, MAC is a favorite among makeup artists and beauty lovers alike. But with such a vast selection, it can be easy to choose colors that almost work—or completely clash with your natural tones. That’s where this guide comes in.
I’m breaking down which eyeshadows from MAC work best for each of the 16 color seasons. Whether you’re a Soft Summer looking for rose-taupe and muted mauves, or a Bright Winter hunting for high-impact contrast and cool, saturated pigments, this is your shortcut to choosing products that flatter your unique undertone.
I’m showcasing a couple of product picks per season here, but you’ll find even more handpicked MAC items curated for your palette on my ShopMy Storefront.
Let’s bring color harmony to your makeup bag—whether you're getting ready for a photo shoot, nailing that polished Zoom look, or just playing with color for fun.🍃
SPRING – Fresh, Radiant, Uplifting
🍁 AUTUMN – Rich, Earthy, Grounded
🌊 SUMMER – Cool, Calm, Romantic
❄️ WINTER – Bold, Crisp, Dynamic
☀️ WARM – Radiant, Rich, Inviting.
🌊 COOL – Elegant, Fresh, Refined.
🌑 DEEP – Intense, Powerful, Grounded
☁️ LIGHT – Airy, Delicate, Soft
⚡ BRIGHT – Vivid, Energetic, Playful
🌫️ MUTED – Subtle, Calm, Understated
💸 Discount of the Week
From now until 11/30, save an extra 25% off your Signature Style Package or Mini Color Analysis with code “BF2025”
💌 Let’s Keep the Conversation Going
Thanks for spending time Behind The Drapes. I’ve got so much more in store, and I want your input! Do you have a burning-style question? A favorite color combo? A topic you’d love me to cover next? Email me your ideas at info@myauthenticcolors.com—I’m all ears (and full spectrum lighting).
If you haven’t followed me on Instagram yet, this is where I hang out the most! I’m pretty cool on there if I say so myself.
Until next time, keep shining in your authentic colors. 🌈
With color and care,
Mac Carvalho
CEO, My Authentic Colors







